There is a job for Copywriters in Social Media Land

My good ol’ model of Audience Equity just got edited, I suggested that you could take the audience from one channel and move it to another media channel. One important fact that I forgot to add is that the content still needs to be engaging on the new platform.

Case in point
The new HBO drama Hooking Up

They got all the big Youtube Stars Kevjumba, sxePhil, Mr.Safety, Nalts, lonelygirl15, to star in the show. However they skimped on a good script and found out that half the cast were vloggers who couldn’t act.

Australian Youtubers are not happy
Frezned (7th most Australian subscribed Youtubers)

Check out HughsNews (11th most subscibered) video reponse as well