Australia's Best Example of Social Media Marketing - Wolrd Nomads
World Nomads is Australia's best example of a company that understands the power of social media to the overall business.
They have recently launched Round 2 of Van-Tastic (video explains comp, Thumbrella has a full write up). This is only the tip of the iceberg for what they do on the social web, read this great post by the General Manager of World Nomads Chris Noble, on the importance of Social Media and how they are using it as a company.
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4 comments:
I've known Chris for ages, World Nomads have been leaders in online marketing for yonks, their affiliate stuff it awesome too. Great example of brand that just 'fits' social media too - everything lines up for them - demographics, purchase model, client base. It's perfect; good on them.
I have not yet had the pleasure to meet Chris (I am sure it will not be too long) but have been a fan from a far of there work. I look forward to everything they are going to do in the future.
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