I have been unable to write for the last few weeks because of the slow internet at hostels I have been staying at. However I did record a po...

I will not be blogging as much over the next 3 months as I am on holidays. I am backpacking around South America (Argentina, Chile and Brazi...

Peta Menzies interviewed me last week for an article on Politicians using Social Media. Here is the article. Politicians mission to cyber sp...

Following on from The Big Ad and Flashbeer comes the next Big Fosters Idea, ‘VB Stubby Symphony’ Just like the past campaigns they have hou...

Happy 1 year and 11 days birthday Adspace-Pioneer. I thought now was the right time to tell the story of how I started Adspace-Pioneers. Las...

I think I have spent too much time online this year. 3 years of internet memes in a four minute video.

Hilarious video of Eva Pascoe showing how entertaining the Internet was back in 95.

An interesting video debate about the impact that technology plays on education.

As my dad said 'You could not pay for this sort of PR' Great Article by Katie Cincotta

Inside word is that Tequila are behind this campaign and if their Tenacious D online campaign is anything to go by this should be a good ca...

Do you often start explaining something that you are really passionate about and get blank looks from the people you are with? You are proba...

Mike Smith from the soon to be World Renowned Smith Communications takes us on a tour of Naked Communications, Melbourne Office. As Faris w...

I am up in Naked's Sydney office for the week. They have a really cool office space. Here is a video tour of the office.

Consumer Generated Content - Axis of Awesome : Howard vs. Rudd, by mWboo6 Online is my future; I have invested a year studying the phenomena...

I really like this approach by RSVP.com.au, I think Love Communication (the agency behind it) has done a really neat job at communicating a...

From humble beginning being printed and handed out at Melbourne Music Stores, this e-Mag has gone onto have over 200,000 downloads of the la...

Why would you highlight in an ad the one reason why people don’t adopt your product? 3G video calling technology has been around for years a...

This short film is from a few years ago but is an absolute classic. Written by the same guy who writes the satirical website Aktifmag

Pure Blonde now have an ad that is up there with the rest of the Foster's alcohol contingent (Barry Dawson and Cougar, Carlton Draught a...

Here is the first lesson from Symbols of Australia As much as marketers like to think about Consumer Involvement as this new marketing techn...