Smirnoff Tea Partay sequel a real fizzer!

This is the sequel to the Gold Cannes Viral Winning Tea Partay. It is a great laugh but I struggle to see how this won a Gold Cannes.

Sure it is very funny, but what is it communicating about the product. To me the people who are drinking it are the people who are being laughed at. To the target market it communicates 'If i drink this, I will just be like one of those idiots from the video.'

However it has once again generated alot of hype being one of the most viewed clips on Youtube.



And the original

1 comments:

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