Julian Cole | Comms Planning | Digital Strategy

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Team Buying - 2007 version of the Horse Syndicate! Myfootballclub.co.uk , is an online community that's gathering 50,000 football fans t...

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Sexecutive Position In need of a job? Durex has just launched their search for Condom Testers ' Sexecutive Positions'. There is 2...

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Mentos Intern Mentos Intern , Mentos have got an intern and they want you to set him work. You can get the intern to do anything for you ...

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From cosmedia.co.za/; 'According to Google Operating System, last year Google sponsored a social networking project, called Socialstrea...
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It's all custom.. Especially for telecommunications

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The telecommunications industry is one of the fastest moving competitive industries in the globe today. Mobile phones, internet, landline, V...
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iPhone Madness

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So the iPhone has just been released in the US. Since following trends I haven't seen this much hype for one product. Apple must be laug...
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Fogscreen

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As picked up on the MIT Advertising Lab . Fog Screen is a screen which allows images to be projected onto a wall of dry fog. You got to lo...
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The DNA for winning at Cannes

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A re occurring theme this year with the Lions, was the integration of new technology into campaigns. Of particular note was the use of DNA, ...
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Grand Prix for the Melbourne Airwaves

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Surprise in Radio Lions as Clemenger Melbourne picked up the Grand Prix for their Hoedown campaign for Snickers (listen here) . Bumping out ...

Australia still not yet getting Digital

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Australia still has a long way to go in terms of competing in terms of making great digital campaigns. However Tequila flew the Australian f...
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Naked pick up a Bronze Lion

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Congratulations to Naked Communication for bagging a Bronze Cannes Media Lion. Check out my original Hypnomarketing Post on the campaign ba...

Back to the Future of the Internet

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If you can get passed the annoying computer voice, this is an interesting view of the history of the internet and future predictions of wher...

Jott this gem down

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An interesting new product Jott . As picked up by Tech Crunch 'A user calls a specific phone number and leaves a voice message along wi...
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Facebook gaining on Myspace

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It seems that Myspace may have hit its critical mass. According to Alexa , Myspace may be reaching a plateau in popularity. It has just gon...

The formula to making Viral - Haggar Ads

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I got passed this ad from a friend. So I am guessing this definitely had gone viral because this product category is quite irrelevant to me....

Nike integration of culture

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I think this is a great campaign an example of intergrating culture into a brand. Nike and BBDO Argentina made an artistic intervention in t...

Four Eyed Monsters

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The first entire feature film on YouTube, although only up there for 1 week. Interesting background to it is that the filmmakers struck a wi...

Wiki in plain english

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I love these vodcast by common cast. Again they produce an informative explanation of how a new phenomena works.

The unseen audience

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Live performers have been receiving a lot of attention lately for all the wrong reasons. Case 1. Enrique serenades another man. Case 2. Akon...

Stage Theory for Online Social Networks

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A theory I am currently working on for the addictiveness for online social networks. I think there are specific stages to a members interact...
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