tag:blogger.com,1999:blog-36421318.post8579302657646935358..comments2024-03-28T19:36:03.239+11:00Comments on Julian Cole | Comms Planning | Digital Strategy: Adidas House Parties - Transmedia Planning HeavenJulian Colehttp://www.blogger.com/profile/00625810484721605345noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-36421318.post-33233127856450506182011-06-11T17:49:04.602+10:002011-06-11T17:49:04.602+10:00Good stuff, I anticipate reading even more.
Istan...Good stuff, I anticipate reading even more.<br /><a href="http://www.stayinistanbul.net" rel="nofollow"> Istanbul hotels </a>coolhttps://www.blogger.com/profile/14814163490513535705noreply@blogger.comtag:blogger.com,1999:blog-36421318.post-76834748231968527292008-12-08T14:24:00.000+11:002008-12-08T14:24:00.000+11:00someone make this damned commercial stop!!!!someone make this damned commercial stop!!!!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-36421318.post-51927389945555681192008-11-28T10:55:00.000+11:002008-11-28T10:55:00.000+11:00@Emily, yeah they have got both the hipsters and t...@Emily, yeah they have got both the hipsters and the mainstream covered on this one. I also like that they have so many subcultures on it as well from hip-hop to soccer to pop music to skateboarding. Is this Emily from 'OMG with Emily' blog? <BR/><BR/>@BenShepherd I agree about not knowing the effectivness of this campaign yet but to just looking at it as a piece of information that is being talked about, I think they have succeeded in that<BR/><BR/>@Thomas, thanks so much for the translation! I guess it shows how universal the idea of a house party is and how much appeal this will have on a global level<BR/><BR/>@Rene, thanks for the breakdown! and welcome to the blog!Julian Colehttps://www.blogger.com/profile/00625810484721605345noreply@blogger.comtag:blogger.com,1999:blog-36421318.post-71782917363503163932008-11-28T10:36:00.000+11:002008-11-28T10:36:00.000+11:00for the trainspotters:the ad features musicians an...for the trainspotters:<BR/><BR/>the ad features musicians and icons Katy Perry, Estelle, Young Jeezy, the Ting Tings, DMC-Daryl McDaniels, Method Man, Redman, Afra, Ryukyudisko, Russell Simmons and Missy Elliott, athletes Kevin Garnett, David Beckham, Ilie Nastase and Mark Gonzales, and designers Kazuki and Jeremy Scott.<BR/><BR/>The “house party” was directed by Nima Nourizadeh and features the Frankie Vally track Beggin’ remixed by Pilooski.<BR/><BR/>source: http://www.fashionwindows.net/2008/11/adidas-originals-house-party/Rene LeMerlehttps://www.blogger.com/profile/02553174284409722588noreply@blogger.comtag:blogger.com,1999:blog-36421318.post-39839621728468432382008-11-27T19:01:00.000+11:002008-11-27T19:01:00.000+11:00Really great campaign. Thanks for sharing. (I basi...Really great campaign. Thanks for sharing. (I basically translated the message of your post to German.)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-36421318.post-59432123682443045532008-11-27T14:30:00.000+11:002008-11-27T14:30:00.000+11:00very cool and appeals to me as a diehard Adidas Or...very cool and appeals to me as a diehard Adidas Originals guy ... hard to comment on how great/effective it is as a piece of marketing without knowing what they're trying to achieve though.Ben Shepherdhttps://www.blogger.com/profile/12998469932362658371noreply@blogger.comtag:blogger.com,1999:blog-36421318.post-35020304043938842182008-11-27T13:18:00.000+11:002008-11-27T13:18:00.000+11:00What a great campaign!Nice use of mainstream and u...What a great campaign!<BR/>Nice use of mainstream and underground talent too - appeal to the masses, and keep the cool kids interested.Emilyhttps://www.blogger.com/profile/03304161647901994890noreply@blogger.com