I still get a lot of people asking me about my new work place, TCO (The Conscience Organisation) . People have either heard of them but don’...

So two weeks ago I set up Secret Melbourne and Sydney Facebook Pages, I did this after seeing the success of the Secret London. I set the...

I am Moderating the AIMIA Future of Viral and Word of Mouth Marketing event next Friday, February 26th (tickets still available here ). It ...

My Youtube Gold dreams have come true. A representative from Youtube got in touch with me yesterday and asked if I would like to be a Guest ...

I use Twitter but I am in the minority. Twitter will not be the next Facebook. It is all hype. Only 17% of Twitter users are active accordin...

Feeling dry on insights and territories for a creative brief? This is a good one to try, type related words into Facebook. E.g Got a Phone p...

Here are five vloggers who have broken into the Top 20 most subscribed Australian Youtubers that you may not be familiar with. 1. Fagottron ...

Grace Gordon is the Marketing and Community Coordinator for Socialista Media Group which looks after the fashion social networking site 2Th...

There have been some new amendments to Facebook that you may or may not be aware of. Geolocate your status updates Facebook now allows you ...

Campfire bros So I recently have been trying to come up with an analogy for social media. This idea of social media being like a campfire ...

Status Updates and Wall Comments would be two ways that Word of Mouth are occurring on Facebook. What do you call all other types of message...

You cannot have Bill and Ted’s Excellent Adventure without Bill. Similarly, You cannot produce truly kick arse work without an amazing Digit...

I was lucky enough to get 5 weeks holidays between jobs this summer. I got down to Meredith Music Festival in Melbourne for three days. Then...

Well I am off to India tomorrow, so I thought I would do a end of year post. I do not think this blog would have been as strong as it has be...

I try to stick to these guides when I am going out with status updates; 1. Keep in a conversational tone 2. Ask a question 3. Keep it to two...

The value of intangible experiences is being increased by the power of online social networking. Facebook allows you to now communicate and ...

There are some great social media campaigns flying under the radar at the moment. There one common theme I can see amongst them is that they...

Looking at the number of RTs and how much I like the clip, this is the Top 50 Youtube Gold clips of 2009. Congratulations to Ask Propecia, w...

I used to think that Social Media Marketing was all about the long term relationships, the campaign model was the devil's work! How I wa...

Problem: Seek had aligned with Volunteer Australia to provide the back engine to help volunteers connect with NFP jobs required Seek Volunt...