Julian Cole | Comms Planning | Digital Strategy

Game Plan for Institutional Dysfunction. Lessons learnt from watching The Wire

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One of the best scenes from The Wire Social Media Evangelists have to not only educate but also have a strategy in place for institutional d...
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Australian Youtube star Blunty3000 and Toshiba promotion

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Blunty3000/Nate (Australia's 3rd most subscribed Youtuber) has collaborated with the people at Toshiba, he is giving people the chance ...
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I party farkin hard wif me mates, I got photos to prove it! WTF is Public Identity?

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Do your mates like to P-A-R-T-A-Y hard on the weekends? Do they get really munted or pass out drunk all the time? Then you might need to sub...
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Six practical tips to getting a video onto the Youtube Honours Board

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I am getting pretty good at this photo editing thing. Most so called 'viral videos' online are pretty much stuffed before they start...
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Top 10 Branded iPhone Applications - Utility Marketing

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After going to Ad:Tech I got inspired yall. I heard about the future of marketing being utility marketing. Creating services which help your...
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From Online Ghetto (4chan) to Civilised Communities (Facebook)

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Lately, I have been doing a bit of discourse analysis (looking at the conversations that take place) for brands in social environments. One ...
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Unicorns get all the babes!

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Okay, 3 quick Adspace Pioneer related updates; 1. There is some dood in Melbourne who is doing some crazy street art, is it our ol graf mat...
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Misunderstood

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The problem with the written word is that it is so easy to be misunderstood. I fall into this group, whether it be my posts, twits or emails...
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7 traits of Cool Kids Online

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Just like in school the cool kids start trends, Online is no different, the cool kids start global memes such as Lolcatz, to getting bizarre...
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The silver bullet to going viral! Friendship

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This week, all I am going to talk about is friendship! People say there is no silver bullet to going viral but there really is….it is friend...
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Let them entertain: Vloggers and Disclosure

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The top 12 Youtube Vlogger are entertainers ; They are like Demetri Martin, they entertain for a profession and when a brand wants to align ...
26 comments:

Moses lurks on ma blog; Who are the vloggers moar like?

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Need to sit down and work this shit out!?!??!?! Asher Moses (Journaliste for tha SMH) is lurking ma blogs and publishing my posts in the fo...
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Hijacking Social Media Competitions for a higher cause

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On the weekend, I found out that two of my friends and fellow members of my Bottle Club were directly effected by the Victorian Bushfires. ...
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List of successful Facebook branded executions

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At the moment, I feel there is a big elephant in Social Media/ Digital Strategist room. That is Facebook, it was the reason that social medi...
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Cash for comment is alright in Social Media

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There is currently a trend amongst Youtube Vloggers (US) that transperancy is not a rule of social media and doing cash for comment is acce...
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I am Malcolm Turnbull illegitimate son, 50 Cent give me ma fur jacket

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Hands up in the air who remembers the ol beef that 50 Cent and Ja Rule had about four years ago. They both came out and sledged each other i...
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The Boys from Bannerblog are minted; free lunches all round

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So if you didn’t hear, the brains trust behind Bannerblog (Australia's No.1 Marketing Pioneer Blog) have been pretty active lately; Ash...
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7 things you didn't know about me!

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Wisey has kept the link loving times a rollin with her '7 things you didn't know about me' link chain game. So seeing that this...
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TheHill88: Cash Registers before Creativity

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Cash Registers before Creativity. I was doing some homework the other night AKA watching Youtube and saw that TheHill88 (2nd most subscribe...
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Internet forums: the wonderful world of online communities- Case Study TWGF [Previously titled: Greeks invented the interwebs]

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Guest Post from AKTIFMAG , a fan of the interwebs. Hello, With this I hope to give you nothing but an insight into TWGF. Why have I written ...
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